Monday, January 14, 2008

JB Classics Spring '08 Prime Label

This season JB Classics introduces yet another sub label of their brand - the Prime Label. Their Premium label delivers sneakers with special applications in limited quantities. The Prime Label will have a wider distribution and is priced just right. All models will continue to have the overall attention to detail. Each line will have its own separate packaging identity,placement,price points and quantities. I am really interested in the silhouette pictured above as it reminds me of a New Balance sneaker. I'd love to see what the kids at JB Classics do with it. If this one is any indication then i have another must pick up sneaker in my collection.

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